Nas is Co-Producing Summer Horror Film ‘Ice Cream Man’

On March 30, it was announced via Variety, that Hip Hop legend and businessman Nas’ entertainment company, Mass Appeal, is teaming up with Eli Roth’s company, The Horror Section, to co-produce film and tv projects.

Cred: Nas Instagram

A film entitled ‘Ice Cream Man’, will kick off their strategic partnership.

The film’s synopsis describes the movie as:

“An idyllic suburban town falls into madness after an ice cream man serves the town’s kids with tasty treats with horrifying results.”


Nas’s statement on the strategic partnership:

“I’m proud to come together and partner with Eli to bring these films to life and push the boundaries of what horror can be, both culturally and creatively. Eli and I shared the same vision from the beginning, and partnering with him and The Horror Section feels natural.”

“…I’m excited to take the genre in an exciting new direction, and Ice Cream Man is just the beginning.”

‘ice Cream Man’ will hit theaters on August 7, 2026.

Congratulations Nas.

He is featured prominently across various HomeBase Radio playlists.

About the author

KeyIce is an entrepreneur, BMI songwriter, A&R, and music enthusiast, who is head of the playlist curation team and a writer for HomeBase Radio's "New Music Blog".

As CEO of HomeBase Promotions, she has been in the entertainment industry for over 15 years. She also hosts HomeBase Promotions’ “R.E.P. My Block Show”.

A graduate of UTSA who majored in Information Systems with a Computer Science minor, she enjoys combining her technical skills with her love of music to create niche grassroots online marketing concepts for urban entertainment professionals and related projects, that are designed to keep up with trends in technology.

Among her accomplishments in achieving this is the design of Hip Hop EPK, which hosts a custom script that she wrote to search for and display hip hop press kits.

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